| Many technically competent business owners
are not business school grads and don't have the time to
pursue formal training, let alone get an MBA. And if they
do expend the effort for advanced education, are the skills
they learn those that are truly needed in a small business
environment? Having pursued an MBA himself, Mr. Normand
knows the answer to that question is emphatically
"no".
A second problem, one that Mr. Normand was
fighting all the time in his engagements,
is that many small business owners can not afford expensive,
on-site management consulting services. Costs are often
more than $200 per man-hour plus travel expenses. A business
with annual revenue of $1,000,000, making $30,000 in net
profit, can easily run up a $30,000 bill in two weeks
using on-site services. This cost pressure often results
in consultants“dumping” information onto the
client too quickly.
The combination of high
cash burn rate and too fast information flow often results
in clients terminating these services before they have been
fully trained or before they realize the full benefits of
the work done.
... there has to be…
A Better Way!
And that is why the Institute
for Smart Business Management was born and its
mission defined as follows:
"To provide guidance,
expertise and direction to small business owners;
to help them improve their managerial skills and abilities;
to increase the profit performance of their businesses;
to do this at an affordable cost and
in a time frame managed by the client."
The concept emerged that, in this age of
advanced communication, the management learning process
can be transferred to the client in a different and better
manner than it has been traditionally, namely by using the
internet. To accomplish this, the business management process
was broken down into four general areas or disciplines:
Planning (General Management)
Personnel (Organizational Development)
Profit & Expense Controls
Sales & Marketing
Each discipline is further divided into a
number of “QuickStart Operating Procedures®.
These Guides focus on specific topics related to any one
of the four disciplines. Furthermore, where additional analytical
techniques or systems (spreadsheets, templates) were required
for routine support, supplementary Word® or Excel®
support systems were created. The process resulted in the
development of 45 basic management guides with 15 support
systems that address a variety of critical topics in all
four disciplines.
We call them “QuickStart”
because they give you the core, the essence, the meat of
a problem. The concepts are concise, the techniques specific.
You don’t have to rifle through a text book or take
a 3 credit course to get the gist of what is meant by, for
example, "managerial accounting format" and why
it is important!
Our QuickStart Operating
Procedures ® are from 8 to 37 pages in length. Most
are 10-15 pages of medium sized print for easy reading.
They are written in plain, simple English with an absolute
minimum of technical or academic terms. We call them Solutions.
Check out the entire group of People, Planning,
Profit and Sales Solutions by reviewing the section
that address a specific problem, concern or area of interest
to you. Or maybe there is a specific topic where you would
just like to polish or improve your skills. You can invest
in just one guide if that's what you need.
And we provide ongoing management
support through our Mentorships. Business Managers who enroll
in these programs receive continuing, one-on-one guidance
with a professional and experienced management advisor.
Click here to see more details about our: MENTORSHIPS
Our goal is to make successful management
skills and techniques easily understandable, easily learned
and easily implemented and the Institute's objective is
to affect a major increase in the small business success
rate.
To this end, our commitment is to provide
you with the very best in small business management skills,
techniques, systems and training available anywhere!
Join us today as partners!
Institute for Smart Business Management,
Inc.
Telephone: 1-888-764-8632 between 9:00 Am and 5:00 PM EST,
Monday through Friday.
Email: support@isbminc.com
Get our FREE Weekly Management Letter on How
to Grow a Business Profitably! CLICK
HERE
® Word and Excel are registered
trademarks of Microsoft Corporation
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